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Fair Play: a guide to co-promotions, ticket deals and live opportunities

With more practical guidance and advice, musicians can avoid unfair deals and just play the most worthwhile shows.

To aid MU members, following extensive research, an advisory resource has been created for both musicians and promoters. The MU’s ‘Fair Play’ guide contains practical advice about co-promotion shows and other live issues, such as showcase events and competitions.

For further information, or to request a printed copy, contact Gig Section Secretary, Bindu Paul:

Background: The MU Gig Section hosted a panel event, Pay to Play — Okay? during the In The City conference in 2010 in Manchester. MU Assistant General Secretary, Music Industry, Horace Trubridge chaired the event, which saw Guy Garvey (Elbow), Helienne Lindvall (The Guardian), Chris Long (producer, BBC Introducing) and Jay Taylor (promoter, The Ruby Lounge) discuss this controversial question.

Although both the panel and audience unanimously agreed that “pay to play” gigs are definitely not “okay”, it became clear that co-promotion shows, when negotiated fairly, are often the most effective gigs for emerging artists.

However, it was understood that musicians need a greater awareness of what’s okay, and what to expect when negotiating deals with promoters. All too often, artists undertake live engagements that, with the benefit of hindsight, don’t represent a fair situation.

Published: 27/04/2012
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